There’s no getting away from the fact that in business, the price is often the deciding factor. Events of the past half decade have certainly underscored this as we have seen so many organisations forced to downsize due to the fact they cannot make budgets add up. When you only focus on cost, you can be looking through a pair of very myopic spectacles forging a long-lasting productive relationship.

That’s not to say that all of the more “competitively” priced options are sub-standard – far from it. You do have to take into consideration many different factors when making such an important decision as choosing a VA.

Often people ask whether it is necessary to ensure that you are dealing with a virtual assistant who is a native English speaker. Some people might say that this is not an important fundamental if you’re only engaging the virtual assistant for tasks other than content creation. You should never underestimate how much of a challenge it might be to communicate with this person. Quite apart from the time zone difference that you may have to encounter, what happens when a crucial direction is misunderstood or misinterpreted?

So quite apart from the fundamentals associated with communication, you should be looking for a lot more in the virtual assistant than just their ability to perform task A,  B or task C. You should be looking for someone who can suggest a better way of doing a particular job. You should be looking for someone who can see the pitfalls associated with the direction you may be heading in. You should be looking for someone who is always seeking to improve their skills, knowledge and can demonstrate that they are always on the cutting edge of the game. This is something that you would look for in your own business and inspirational circle after all.

It has been said many times before that to be successful in business you need to surround yourself with successful people, or with those who are of a positive nature. Extend this philosophy to your virtual assistant, with whom you will be working very closely for an extended period. Are you sure that you will be getting this level of engagement and positivity from the cheapest virtual assistant you’re able to find, somewhere on the other side of the world?

Many of the most successful client/virtual assistant relationships have developed into much more than just a simple business-to-business relationship or connection. The VA becomes an integral and important part of one’s business, due to the characteristics that he or she was able to display and cultivate as time went by.  So make the correct decision when choosing a virtual assistant.

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